SHAPING A FLAVORFUL BRAND STORY: THE CHEESEBURGER CHRONICLES

Every chunk of a cheeseburger tells a legend. From the savory patty to the melting cheese, each ingredient plays a part in crafting an journey that satisfies taste buds. But what about the background behind the cheeseburger itself? What elements weave together to create a brand that sparks with its patrons? That's where the Cheeseburger Chronicles